That's interesting that you brought up the design and that level because sometimes with activewear, it might not be for the training that I assume that you would do. So what do you look for in your activewear?
Yeah, that was really important to me because I think we've all had those pieces that are so cute, look so great, but are not so practical. So for me, it was important. What I look for is to be able to have pieces that have no distractions. So when I'm training, when I am doing my really intense workouts, nothing is going to be bugging me, irritating me; everything is just going to be helping me, where it almost feels like the clothes are just an extension of you.
I think that we've done a really great job of doing that and making sure that we address all those problem areas. Then also, I brought a lot of things that I love and that I use in my training to the collection, one being that I love to layer. For me, when I first get to a workout, I like to be fully covered. We have this great tracksuit and longer things for that. And then as I get warmed up and get into the more intense zone of a workout, I love to strip off into the bare, minimal pieces. So we have that really close-to-skin feel and some of the really nice high-line bras. Everything is really functional, and also you're able to go from the track to running errands or popping in for a coffee—things that are aligned with what women do.