The sexual wellness industry has really grown and evolved in the past couple of years. I think a lot of that is due to the fact that there are so many cool and inspiring brands that are trying to make sex less of a taboo subject these days. Many people are being more honest about sex, relationships, and self-love. Even celebrities are jumping on the sexual wellness train—Cara Delevingne is now the co-owner and creative advisor of Lora DiCarlo, and Dakota Johnson joined Maude as co-creative director and investor.
"The sex industry is on a swing from a male-centric vice industry to a femme-led wellness industry, and that's a pretty big change," she said. "Sex is also becoming a more public part of everyday conversation, which helps shed light on high-quality products within the industry. We're seeing a more open discussion in pop culture as well, which helps validate and sanction products that were once shamed. Beyond that, the rise of technological advancements in the space continues to demonstrate that these products are just as sophisticated and thoughtfully made as those in any other category."
It's a very exciting time in the space. As we look forward to the industry growing even more, we wanted to highlight some of our favorite sexual wellness products at the moment—see below. If you have a product you want to recommend, send us a DM or comment on Instagram.
If you regularly incorporate CBD into your self-care routine, you're going to want to try Highline Wellness's new CBD-infused lubricant. Since CBD can help decrease inflammation, this option might be good if you experience pain during sex.
Nécessaire already makes some of the best body products out there—our editors are obsessed with its body lotion and bodywash—so you know its lubricant can be trusted. The water-based formula contains aloe and hyaluronic acid.
Womaness is a new brand co-founded by Who What Wear and THE/THIRTY alum Sally Mueller. The product lineup consists of modern menopause products, from skin and bodycare items to feminine care and sexual health products. Even if you're not going through menopause, you can still use the products if you're experiencing symptoms like vaginal dryness. Daily V Soothe combats that exact condition. You can use it whenever you need it and to prep for intimacy.
If that area down there needs a little TLC, this mask will hydrate and rejuvenate it. It's formulated with plant-based ingredients such as aloe, witch hazel, chamomile, coconut oil, olive oil, rose oil, and rosemary oil. To use, leave it on for 15 to 20 minutes.
This article is provided for informational purposes only and is not intended to be used in the place of advice of your physician or other medical professionals. You should always consult with your doctor or healthcare provider first with any health-related questions. See our full health disclaimer here.