Macros, Explained: Here's Why You Should Be Prioritizing Nutrients Over Calories

Nicole Loher is a triathlete, Adidas ambassador, and all-around fitness guru, all while balancing a badass day job in the fashion industry (and several side gigs to boot). Needless to say, she's an inspiration in the art of hustling—and she's totally game to share her knowledge. Follow her column Part-Time Athlete for her expert advice on everything from establishing a training regimen to finding early-morning gym motivation.



When people find out I train for two-plus hours a day, the first question is usually “HOW?!” The next is “How much do you eat?” followed by “You probably eat whatever you want, right?” My answer, always, is yes and no. In my last post, I explored how I learned how much I should be consuming every day to keep up with my lifestyle. Today, I’m going to share with you what macro-counting, or flexible dieting, is, as well as how to get started and a few words from the pros.