There are so many ways you can support the Hispanic and Latin community, like donating to organizations and educating yourself more about the different cultures and people within them. But one other way you can support is by checking out and shopping the amazing businesses in the community.
Today, we're taking a look at the Latin-owned businesses and brands in the wellness space that you really should know about. Representation and diversity are much needed in the wellness industry, and while we have been seeing long-overdue changes in recent years, there is still so much work that needs to be done. In celebration of Hispanic Heritage Month, we've compiled a list of noteworthy wellness brands to put on your radar for this month and going forward. The list covers everything from food brands to sexual health companies to activewear lines. Take a look below—we'll be updating this list, so if you have a brand or company you'd like to share, we'd love to know. Send us a DM at @thethirty.
Anima Mundi Apothecary
Founder and herbalist Adriana Ayales created Anima Mundi Apothecary as a way to connect ancient remedies and healing traditions to the modern world. The line features various herbal supplements, tonics, elixirs, and powders that can help with stress, sleep, and immunity.
Co-founder and CEO Rebecca Alvarez Story is a well-known sexologist who was inspired to start Bloomi after she took holistic sex classes at UC Berkeley. She wanted to create a marketplace that featured clean sexual wellness products. Not only does Bloomi have a huge inventory of trusted products, but it also provides inclusive sexual wellness and self-care content that's honest and relatable.
Eberjey's pajamas, loungewear, and intimates are a cult favorite, and are sold at retailers like Bloomingdales, Revolve, and Shopbop. Founded Ali Mejia and Mariela Rovito, the brand features the softest and comfiest pieces—it's stuff that will make you feel so confident and, well, yourself.
After struggling with bacterial vaginosis, CEO and co-founder Daniella Levy created Happy V with the goal of destigmatizing the conversation around vaginal health. The company manufactures its own products in its own facility—and everything is science-backed and has an emphasis on stability. Products include supplements to help with UTIs, menopause, and vaginal pH.
Hedley & Bennett
Once a line cook, Ellen Bennett founded Hedley & Bennett because she wanted to create a "better working and better-looking" apron. Not her aprons are favorites of Martha Stewart and Michelle Obama. She also recently wrote a book, Dream First, Details Later, where she shares her journey and also gives some career advice.
House of Intuition
If you live in Los Angeles, you're probably familiar with House of Intuition. And if you don't or are not in the know, well here you go. The retailer is a treasure trove of crystals, herbs, incense, magic candles, self-care products, and more. Marlene Vargas and Alex Naranjo opened their first store in 2010, and they now have 10 locations, with one store in Miami. And if you don't live near a location, don't worry, you can shop online.
In 2018, Dawn Marie West founded La Boticá, which is inspired by "the gallery space, contemporary minimalist design, and Afro-Dominican culture." The highly curated brand features body care, candles, and perfumes. Some scents include notes like Dominican orange, palo santo, and cypress.
When she founded Nopalera, Sandra Velasquez was inspired by the beauty and richness of Mexico. Her line of botanicals celebrates and elevates her culture and heritage. She wanted to fight the notion that "things from south of the border should be cheaper," which is why she designed the packaging to feature Spanish and "a cactus goddess with golden skin."
Port de Bras
Mexican-American brand Siete Foods makes some of the tastiest grain-free products around. Founder and chief innovation officer Veronica Garza suffered from multiple autoimmune diseases and had to restrict her diet, but missed staples like tortillas. After creating her own grain-free, almond-flour tortilla, the brand was born. Now there are over so many delicious products (including tortillas, sauces, and cookies) and the business is only growing. Listen to her Second Life podcast episode here.
Personal trainer Massy Arias created her own line of supplements, Tru Supplements, with the goal of making them natural, safe, cutting-edge, and effective. The products are formulated by a team of experts and are made with quality ingredients. Options include plant-based protein powders, apple cider vinegar capsules, and women's health supplements.
Born in Mexico City, Xula is a Latin- and Black-owned CBD brand that combines herbal ancestral knowledge and modern technology. Co-founders Karina Primelles and Mennlay Golokeh Aggrey have created a line of herbal remedies to help with PMS symptoms, stress, and sleep problems.