CBD's It status on the wellness scene is no secret. Think about it: How often does a product grab the attention of basically everyone and become what feels like an overnight success—a multibillion-dollar success at that? There’s no questioning the nation’s love affair with CBD—aka cannabidiol, the non-psychoactive compound found in the cannabis plant. All forms of it are making its way onto the shelves of grocery stores, the menus of coffee shops, and even in beauty product formulas.
“CBD holds tremendous potential, but it’s important that people don’t get confused by anecdotes or poorly done experiments—it can’t do all things for all people,” says Dr. Ari Mayer Mackler, chief scientific officer of PLUS, a brand that manufactures cannabis-infused edibles based on quality, reliable research. But for such a buzzy ingredient, it’s still totally misunderstood, which is why Mackler is sharing five facts about CBD you probably don't know… Keep on reading for the inside scoop.